Tag Archives: inbound marketing
3 Sad Excuses You Don’t Have A Real Website [And Why You Need One]
There are times where I am searching for a business, band, restaurant, whatever, and the top result is a Google+ Place page, or a Yelp page. Or worse, a Facebook page. No real website. This usually happens with smaller or new businesses. Don’t get us wrong. Having a Facebook, Google+ Page, and Yelp pages are…
How to Maintain Your New Inbound Website [Maintenance Checklist]
Look at you with that fancy new website! Now you can sit back and relax until it’s time to redo your website in a few years, right? Wrong. So wrong. Websites are like cars, they need regular maintenance. Like, what would you do if your website kept making a cuuur-CHUNK noise every time you turned…
How to Connect With Your Audience
We’re long past the days where you could run a business without a website. You need one. That’s not even debated any more. But now that you do have a website (if not, call us) are you talking to your audience? Like, are you truly speaking to them? First off, are you using language that is…
You’ve Launched A New Website! Now What?
Congratulations. Launching a website is a big deal. We should know, we launch a lot of websites. But now that design, development, and quality assurance testing are done and you’ve launched your site, that doesn’t mean that you can kick up your feet and relax. No, your work is just beginning. Your website is a living, breathing part of your sales…
You’re Writing Blogs, But Are You Reading Them? [3 Reasons You Should]
I never was a big reader. My mother fought and fought with me to get me to read as a child. As an adult I try to read, but I get bored with books halfway through and abandon them and never look back. But one thing I do read consistently (besides comic books that is) is my…
Marketing Emails For People Who Hate Marketing Emails
Don’t tell my LyntonWeb coworkers in the Marketing Department, but I don’t like marketing emails. They’re fine people (mostly), and create great content for LyntonWeb and our customers. But it’s some of our colleagues in the marketing world that give marketers a bad name. Do you remember when you first got an email address? For…
Friday Fails: Mistakes On Your Inbound Marketing Blog
How’s your blog looking these days? Is your inbound marketing blog set up for success? Make sure you aren’t making these mistakes on your blog so that readers to your blog stay on your website and enter your sales funnel.
How the HubSpot COS is like The Avengers of Marketing Automation
I’ve made it no secret that I’m a big comic book nerd. I love super heroes and I don’t care who knows it. When I have to explain something technical or complex to people, I’ll almost always relate it to super heroes because that’s what is on my mind 86% of the time (when I’m not…
Friday Fails: How to Not Screw Up Your Video Series
Our Friday Fails posts have been a lot of fun for our team to produce, and our readers really love them. We’ve decided to take our experience and turn it into lessons learned for those of you out there who may be planning on launching your own video series.
Inbound Marketing Lessons from Marvel Superhero Movies
I am a huge comic book geek. Seriously. I have well over 2,400 comics and trades as well as a life size Superman in my office. I’m a huge Superman fan (see: photo), but I love all comic books, and comic book movies. I promise to try and not let my geek flag fly too…